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칠레 공기청정기 시장동향(2013.5)
  • 상품DB
  • 칠레
  • 산티아고무역관 오새봄
  • 2015-11-09
  • 출처 : KOTRA

 

작성일자: 2013.5.7

작성자: 산티아고 무역관 Rodolfo Carrasco(mkt.kotrachile6@yahoo.cl)

 

 

1. Market trends

 

□ Market scales

 

 ○ Chilean market is mostly composed by the foreign products. It can be mainly characterized by imports market.

 

 ○ Chilean market on the topic of importation has not been very variable and the last three years show this phenomenon. But again, 2009 was a year of low amount of importations, and it had a negative variation in relation to the successive years (106%) in the following year. The years after that, it maintained the rate with little to variation.

 

Market Scale

2009

2010

2011

2012

Imports

Variation

Imports

Variation

Imports

Variation

Imports

Variation

360,071,690

-17,91%

740,890,875

105,76%

709,372,049

-4,25%

762,663,883

7,51%

Source: Check point

 

 ○ The Chilean air purifier market belongs only to international brands with branches in Chile

 

□ Distribution channel

 

 ○ Homecenter Sodimac & Cencosud Easy

  - Along with other different distributors of home related items, these are the most recognizable figures of air purifier. Obviously, not manufactured but brought from abroad.

 

 

 

 

2. Importation trends

 

□ Imports by country (HS Code 84213)

 

 

Country

2010

Variation

(%)

2011

Variation

(%)

2012

Variation

(%)

1

USA

7,633,954

-10.55

8,472,099

10.98

10,512,260

24.08

2

Italy

2,173,689

-38.54

2,910,456

33.89

4,200,629

44.33

3

Denmark

585,648

-84.47

607,055

3.66

2,950,200

385.99

4

Germany

7,990,895

-63.19

2,048,186

-74.37

2,516,087

22.84

5

Canada

339,108

-60.69

656,857

93.70

2,263,591

244.61

6

Mexico

357,232

22.68

905,842

153.57

1,468,665

62.13

7

Brazil

642,316

-32.54

812,643

26.52

1,375,855

69.31

8

China

7,293,387

-56.44

3,411,792

-53.22

1,313,761

-61.49

9

Spain

1,414,435

151.98

1,504,443

6.36

1,223,113

-18.70

10

Sweden

497,328

-61.17

1,094,838

120.14

807,349

-26.26

 

 ○ USA is the most important importer on air purifiers of diverse variety during 2012, closely followed by Italy

 

 ○ Italy and Denmark has shown more consistency in figures since 2010; always going up in their numbers as a sign of the success of their air purifiers.

 

□ Competition & Price

 

 ○ Imports by companies

 

Company

Sales (US$)

Portion (%)

1

Atlas Corco Chilena S.A.C.

1.692.494

4,92

2

3M Chile S.A.

1.419.006

4,12

3

LR Chile SPA

1.014.569

2,95

4

CIA.Cervecerias Unidas S.A.

986.558

2,87

5

C.C.Jensen SL.LTDA.

843.898

2,45

6

Tekmain LTDA

771.127

2,24

7

Komatsu Chile S.A.

716.003

2,08

8

EMP.Electrica Campiche S.A.

711.950

2,07

9

Lanz Y Cia LTDA

679.785

1,98

10

Instaplan S.A

658.348

1,91

   Source: The prices of the products are an average of hp range.

 

 ○ Prices and products

 

Importer &

Characteristic

Final Sale Price

Remarks & Photo

Farkas Leonardo

Chilean Distributor

U$ 481 CIF

 

U$ 211 FOB

220 volts AC

Ion Output = 2.000,000 ion/㎤

 

UV = 254 nm

 

60 x 33 x 25 (cm)

Area

70 mt2 (180mt3)

Farkas Leonardo

Chilean Distributor 

U$ 1312 CIF

 

U$ 950 FOB

Input: 120V

Frequency: 60Hz

Power: 50W

Pure-ion pro air cleaner

 

 

500 square feet

Homevan Chile

Chilean Distributor

U$ 31 CIF

 

U$ 24 FOB

Input: AC 180V-240V

Ozone working power: 12W-18W

Time delay: 5%

N202c Home air purifier

 

Main board voltage:

12+-0.2V

Homevan Chile

Chilean Distributor

U$ 44 CIF

 

U$ 34 FOB

Voltage

AC220V/AC110V

 

Product Size

245*125*177(㎜)

 

Product Weight:

1.25kgs

N208 Home air purifier

 

 

Ozone density

≥400mg/h

Source: The prices of the products are an average of hp range.

 

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